Mistubishi’s new
campaign now on air.

As the 93rd Automobile Salon opens its doors, Mitsubishi is proud to announce the launch of its new campaign with Shake. “Go through the future in a Mistubishi” highlights the long-term vision of a brand built on innovative and sustainable technology. The campaign honours the PHEV Hybrid Outlander, the world’s cleanest 4X4 and its range of vehicles enjoying a complete renewal. Shake has put in place a multimedia and marketing content range for the digital, direct marketing, radio and magazine media. Enjoy throughout January.

Shake became llama
breeder for Siroxyl.

After a pitch, the Melisana laboratories pointed out Shake to handle its advertising account for the great cough syrop Siroxyl. The agency seduced his new client with a bold new concept in a highly regulated industry. Indeed, in all communications, the unfortunate victim of this classic (and slimy!) winter affection... has been associated with a llama. The result is a TV commercial directed by Manu Coeman (production Denzzo), who masterfully led the mammal for the occasion. The campaign will be visible throughout the winter in pharmacies and on all national TV channels.

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HeidelebergCement and Shake cement their collaboration.

Within the framework of the Plan Canal for its B1 plant established in the Vergote Bassin, HeidelbergCement entity Inter-Beton launches its urban integration competition and entrusts Shake with the communication plan and marketing collateral for this initiative.

Shake rides a Mitsubishi.

A great challenge arises for Shake, announcing the arrival of Mitsubishi’s car budget. This is the case with the new Outlander plug-in hybrid, nothing less than the world's cleanest 4X4 (44g CO2!), and which is the hero of the first campaign of Shake. To discover from April 14th on all walls of the Kingdom.

Bingoal bets on Shake.

Bingoal, historical actor of the betting market in Belgium, entrust its communication to Shake. The agency created a new identity, a new website and a new positioning, which will reinforce Bingoal as the most reliable reference in a constantly changing market. “Because betting has to remain a pleasure”, is the new signature of Bingoal.

Shake took care of Nu Skin
during the holidays

Shake developed a pan-European promotional action for Christmas for Nu Skin’s personal care products. Nu Skin, an American firm innovating in health and beauty products, chose Shake to develop this very special promotion. The action was based on a virtual 3D little village, called « Nu Skin Village », which was built in a website in 15 different languages.

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The surrealist campaign
that unifies Rossel and IP

Imagine the best of Dali and the outstanding pop art of Warhol and you’ll get the new campaign of the two leading Media Sales Houses: IP New Media and Rossel Advertising, “ The digital alliance that combines all the talents”. A proposal that offers all the best of the two Sales Houses : Rossel’s displays and IP’s videos. These two partners chose Shake to create and manage their communication who will be seen in magazines, mailings and also digital.

Shake's party !

On the 5th of September, many of you attended the celebration of the 15 first years of Shake. We swear it, we will not wait 15 more years for throwing a new party again !

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Fairebel and Shake:
full-cream collaboration.

Equitable milk has found its equitable agency. It's only natural that Rossel has included Shake in a groundbreaking partnership that the press group has concluded with Faircoop, the cooperative initiated by the Fairebel brand. A result that brings joy to all the agency’s milk lovers and also to anyone who believes strongly in another idea of commerce. More to follow – watch this space! Download the Press Release in PDF

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Philippe Romain

Managing Partner

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Pierre Bosseler

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Mathieu van Raemdonck

Managing Partner

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and also: Alexandra, Celia, Clairette, Didier, Manu, Marc, Massimo, Naima, Nico, Nicolas, Pierre, Sandrine, Sylvain, Xavier…