The full page format generates
full impact with Shake.

The 28th of march, Newsworks launched a newpapers campaign to promote the impact of the full page format towards the advertisers and the general readers. The campaign created by Shake consists of 3 visuals based on a rather hypnotic concept: a very close-up shot of a wide open eye where the pupil illustrates the effect of the full page ad on the reader. The proof is in the pudding!

New Campaign References.be :
Shake is up to the job.

References.be, the famous employment website of the newspaper
« Le Soir » has just been totally redesigned. New design, new functionalities, versatile connectivity: never has the connection between employers and job seekers run so smoothly. Groupe Rossel asked Shake to promote the new offer. The result is a likewise print and digital multi-media campaign running through the wide range of channels offered by the Groupe Rossel, but also on the radio.

Keep your eyes and ears open!

Nu Skin has a super summer
with Shake.

Shake, for the second time, has managed the Nu Skin promotional campaign. The "So Summer" promotion is to be seen with a 3-wave e-mailing campaign, a special website and a Facebook campaign full of good tips to fully enjoy the long summer days.

Shake plays with Jean-Mi.

Shake has just launched a content platform for Mitsubishi, "Mits You". This is a place to meet a brand that has been part of the future for many, many years. A bit like Jean-Michel Saive with 30 years at the top of table tennis and his 25 league titles in Belgium. And guess what? He drives a ... http://mitsyou.be/fr

Anglo Belge.
Diamonds are forever. Really.

Anglo Belgian is the only broker in Belgium offering all risks insurance coverage to the jeweler. Silk is the best insurance available to protect a jeweler from the risks of the job. James Bond himself couldn’t have said it better!

Rossel Advertising shakes up the newspaper formats with Shake.

Daily newspapers are a powerful media offering advertisers a very rewarding context. But what is less well known is that some newspapers have become extremely flexible in terms of their media format offer. To give creative teams some new media ideas, Rossel Advertising asked Shake to develop ideas for new media formats and launch a campaign that showed how they were good for impact. Shake imagined four new ways to advertise in the daily newspapers that Rossel Advertising commercialises: there was advertising spaces on the 4 corners of the newspaper, on the centre fold – depending on editorial – in the form of a growing sales or profit graphic or a full left hand page that also covers some of the right hand page. The possibilities are endless. Indeed Rossel Advertising is open to any suggestions that agencies might have for their clients. In the meantime, you can see the new formats here.

Mistubishi’s new
campaign now on air.

As the 93rd Automobile Salon opens its doors, Mitsubishi is proud to announce the launch of its new campaign with Shake. “Go through the future in a Mistubishi” highlights the long-term vision of a brand built on innovative and sustainable technology. The campaign honours the PHEV Hybrid Outlander, the world’s cleanest 4X4 and its range of vehicles enjoying a complete renewal. Shake has put in place a multimedia and marketing content range for the digital, direct marketing, radio and magazine media. Enjoy throughout January.

Shake became llama
breeder for Siroxyl.

After a pitch, the Melisana laboratories pointed out Shake to handle its advertising account for the great cough syrop Siroxyl. The agency seduced his new client with a bold new concept in a highly regulated industry. Indeed, in all communications, the unfortunate victim of this classic (and slimy!) winter affection... has been associated with a llama. The result is a TV commercial directed by Manu Coeman (production Denzzo), who masterfully led the mammal for the occasion. The campaign will be visible throughout the winter in pharmacies and on all national TV channels.

Watch the movie

HeidelebergCement and Shake
cement their collaboration.

Within the framework of the Plan Canal for its B1 plant established in the Vergote Bassin, HeidelbergCement entity Inter-Beton launches its urban integration competition and entrusts Shake with the communication plan and marketing collateral for this initiative.

Shake rides a Mitsubishi.

A great challenge arises for Shake, announcing the arrival of Mitsubishi’s car budget. This is the case with the new Outlander plug-in hybrid, nothing less than the world's cleanest 4X4 (44g CO2!), and which is the hero of the first campaign of Shake. To discover from April 14th on all walls of the Kingdom.

next news

Our work

Our (happy) clients


Shake SA

Rue Vanderkinderestraat 542
1180 Brussels
Parking Access (QPARK) N#550 info@shake.be
Tel. 00322 347 67 67
Fax 00322 347 67 47
Find us on Google map

Philippe Romain

Managing Partner

Be connected on Linked-In

Pierre Bosseler

Managing Partner

Be connected on Linked-In
and also: Alexandra, Nico 1, Céline, Didier, Nathalie, Magali, Nico 2, Manu, Xavier, Maia, Sylvain, Magali, Nico 3